By Randolph Wells
If your a newbie to internet marketing, you probably use PayPal© to process your sales. This is a smart and profitable move since PayPal© is one of the most secure and reliable payment processors. Even if you use someone else you can run into trouble and it's not the processor's fault.
Your Sales page and/or Order page will probably have your payment processors button or link to take your customer to their secure server. Once there they pay with their account or credit card. The secure server sends them back to your Thank You page. It works as smooth as silk. That is, if they get back to your page.
Browsers have the ability to allow you, or anyone for that matter, to "View Source" code on any given html page. You can even view php pages although they are a little more confusing.
What does that mean to you? It means that your Sales pages, with the "hidden" information regarding the payment process, are exposed. EXPOSED! So what, you say? Big problem, I say!
What's to keep your less that honorable customer from viewing your source and then looking up the path to your Thank You page? If they know the URL of your Thank You page, they can download your product for free. You've just been taken!
How do we protect ourselves? You can make sure you make the information as secure as possible on the payment processor's end. They can encrypt the process to a point. But, is that enough? It's not!
There are encryption services available. You can buy software to encrypt your payment processor buttons and links. None of it is free. But it can be reasonable.
I've found a site that will encrypt any information you want to put up on the web for a nominal one-time fee. I know, I'm into FREEBIES for you guys, but some things are worth paying for!
Go here: Encrypt you Site or Your Sensitive Information Take a look and see how it works. They explain the process very well. Once you pay the small fee, you can use the service as many times as you want. It's a lifetime subscription. Just don't forget your password. It's terribly long but very secure.
If you have problems keeping up with all your logins and passwords, I recommend Roboform or Pins. You can Google Roboform. I've used both. I'm currently using PINS. Its Open Source Freeware. You can find it at http://www.mirekw.com/winfreeware/pins.html. Password management programs really help, especially when sites don't allow you to pick your own passwords.
Just remember....Internet marketing is about closing the sale. You can market your tush off and lose income because your code wasn't secure. Don't let a thief pull an end run around your payment processor!
Randolph M. Wells Microsoft Certified Systems Administrator IT Training and Certification Consultant IT Project Management Specialist Visit the Profit Master Blog
Article Source: http://EzineArticles.com/?expert=Randolph_Wells
If your a newbie to internet marketing, you probably use PayPal© to process your sales. This is a smart and profitable move since PayPal© is one of the most secure and reliable payment processors. Even if you use someone else you can run into trouble and it's not the processor's fault.
Your Sales page and/or Order page will probably have your payment processors button or link to take your customer to their secure server. Once there they pay with their account or credit card. The secure server sends them back to your Thank You page. It works as smooth as silk. That is, if they get back to your page.
Browsers have the ability to allow you, or anyone for that matter, to "View Source" code on any given html page. You can even view php pages although they are a little more confusing.
What does that mean to you? It means that your Sales pages, with the "hidden" information regarding the payment process, are exposed. EXPOSED! So what, you say? Big problem, I say!
What's to keep your less that honorable customer from viewing your source and then looking up the path to your Thank You page? If they know the URL of your Thank You page, they can download your product for free. You've just been taken!
How do we protect ourselves? You can make sure you make the information as secure as possible on the payment processor's end. They can encrypt the process to a point. But, is that enough? It's not!
There are encryption services available. You can buy software to encrypt your payment processor buttons and links. None of it is free. But it can be reasonable.
I've found a site that will encrypt any information you want to put up on the web for a nominal one-time fee. I know, I'm into FREEBIES for you guys, but some things are worth paying for!
Go here: Encrypt you Site or Your Sensitive Information Take a look and see how it works. They explain the process very well. Once you pay the small fee, you can use the service as many times as you want. It's a lifetime subscription. Just don't forget your password. It's terribly long but very secure.
If you have problems keeping up with all your logins and passwords, I recommend Roboform or Pins. You can Google Roboform. I've used both. I'm currently using PINS. Its Open Source Freeware. You can find it at http://www.mirekw.com/winfreeware/pins.html. Password management programs really help, especially when sites don't allow you to pick your own passwords.
Just remember....Internet marketing is about closing the sale. You can market your tush off and lose income because your code wasn't secure. Don't let a thief pull an end run around your payment processor!
Randolph M. Wells Microsoft Certified Systems Administrator IT Training and Certification Consultant IT Project Management Specialist Visit the Profit Master Blog
Article Source: http://EzineArticles.com/?expert=Randolph_Wells
Labels: Keep Income Secure
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